|
|
|
 |
About magazine
“With
Washington's Russian-speaking population second in size only to those
who speak Spanish, major American companies are increasingly adopting
Russian language advertising campaigns”.
Puget Sound Business Journal.
Advertising in Kanon works and works very efficiently!
Kanon Magazine is
unique free monthly Russian-American publication in Washington State
that highlights accomplishment, preferences, issues and interests of
Russian speaking residents of Washington State. It has an independent
creative editorial spirit that addresses the distinctive concerns of
Russian speakers’ religious, personal, and professional spectrum. Kanon
offers interesting and insightful interviews with experienced and
successful Russian speakers; natural methods of preventing illness and
promoting healthful lifestyles; parenting advice; immigration
legislation and related policy developments affecting Russian speakers;
useful guidelines for personal relationships; easy time- and
health-effective recipes for meal preparation; balancing work and
parenting; and helpful stress prevention techniques.
Kanon goal is
to serve our readership through accessibly written articles presented
in an intelligent, nonpolitical and encouraging manner. Each edition
contains articles that are based on the freedom of expression, thoughts,
opinions and persuasions, the thirst of the knowledge and
self-perfection, the desire to regulate one’s internal conflict, the
hobbies and the spirit of competition. Our articles cover business,
legislation, politics, travel, health, as well as various other topics
that allow us closely interact with the audience.
Kanon mission is to expose
Russian speakers to information, products and services that draw from
modern practices and ancient philosophies – a broad spectrum of content
that will help Russian speakers successfully manage their lives, mind,
body and spirit. We inform and educate the Russian community about the
American lifestyle in general, as well as to notify our readers about
new businesses, stores, services, and other possibilities that could be
available to them. Even though many of our readers no longer struggle
with English, our Russian publication still makes it easier for them to
access major news, listings of community events, and other important
information such as locating and contacting doctors, dentists, lawyers,
real estate agents, mechanics, repair shops, dealerships, stores,
shopping and entertainment. Some of our readers, especially, seniors and
new comers are often unable to obtain such vital information elsewhere.
Kanon is
a highly respected, valued, and trusted media among Russians that
reflects not only the life of local Slavic community in the USA, but
also brings religious, economic and political news from all-over the
world.
We work with you in the same direction:
to let our message reach as many people as it can,
to obtain from them as much outcome as possible.
|
Magazine Profile
Printing: Monthly
Circulation: up to 10,000 copies
Cost to readers: Free. Subscription is available.
Publication: 30% Editorial, 70%
Advertising
Language: Russian/English
Format: 80+ page glossy magazine, full color, perfect bound
(11” x 8.5”)
Readership: Greater Seattle, Bellingham 60,000+ / Worldwide
10,000+ (Internet traffic)
Targeted audience: Russian speakers of Washington State and
US (website)
Kanon Online: www.KanonSeattle.com
Areas of Distribution: King County, Pierce County, Snohomish
County, Mount Vernon City and Bellingham*
*All Russian
churches and businesses (total over 300 locations) including Grocery Stores,
Restaurants, Coffee Shops, Corporate Offices, Doctor's Offices, Hair Salons,
Libraries, Waiting Rooms, Apartment Complexes, Senior Citizen Complexes and
Adult Day Cares, Car Dealerships, Travel Agencies, Russian Art Galleries,
Colleges, Schools and Universities teaching ESL programs
Why advertise with Kanon?
— We reach 70,000 + specific audience that is hard to reach
through any other source;
— Our readers are more likely
to respond to advertisements in Kanon than from any other media;
—
Our readers believe that advertising companies in Kanon are
more trustworthy and better than in any other source;
—
Our readers more frequently use advertising services of
doctors, real estate and insurance agents, cars dealerships, lawyers,
financers, stores, etc. in Kanon than from any other source;
—
More likely than 4 or 5 people will read one copy of Kanon;
— The average age of our readers are 49 with average income
$55,000+;
Advertising in Kanon works very efficiently and effectively!
| |
|
| |
|
|
|
|
|
